Nike Tech Pack
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Branding
Motion graphics
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Branding
Motion graphics
08/20/2019
This was self-initiated project that I worked on over the summer. As an avid fan of Nike's brand, I decided to redesign their Tech Pack line of sportswear. This lines boasts highly engineered and innovative athletic wear. I therefore decided to use a technological aesthetic incorporating robots and man-made materials such as metal and glass. The grid I have used in some compositions relates to Nike's flagship store in New York which has grid theme.
![](https://freight.cargo.site/t/original/i/6185bc8c6ae46b7135047e2437d7ca54c48ec58b153702f01ff735de00f7fc0f/Desktop-Converted.gif)
![](https://freight.cargo.site/t/original/i/0fd83ba1ae75e3c4c34f950537f15f26c8f7c7535e75cf8b8d37def2a2c5de7f/MOUNTAIN3-Converted.gif)
![](https://freight.cargo.site/t/original/i/64a0b7321d4e8de1c09c92a0e2931d5290c390d1f10603085d268edfc21f0f88/Untitled-2.gif)
![](https://freight.cargo.site/t/original/i/f8042de050f820f31d9c8f55e060dc470ee6e4b18ebe2ecd2e9bc3864e8936dd/Screen-Shot-2019-09-03-at-11.25.39-PM.png)
![](https://freight.cargo.site/t/original/i/f9ddd48c083c2d2d684ae6be02eb33ff80ec97f7d6e581c71667db7174f95f81/Screen-Shot-2019-09-03-at-11.12.23-PM.png)
![](https://freight.cargo.site/t/original/i/d267aedff4d70f5967928919d567b60c33358209cdb109b87cad6af5f855105d/FighterSpiral-Converted.gif)